Luis Cerveró could be described as a Renaissance man when you look at his career thus far. After founding the CANADA collective, Luis devoted himself to directing/art directing music videos for big international names such as Pharrell Williams, Justice, Battles, Liars, and Ratatat. Through his mastery of stunning visual effects and innovative techniques, Luis has also brought his creativity to life in the commercial world for brands such as Adidas, Sony, Mutti, Carrefour, Leclerc, Vodafone, and Mumm. He especially gained attention for an award-winning spot for Petit Bateau. Luis’ ability to create incredibly engaging and expressive content continues to make him one of the most sought-after commercial and music video directors today.